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Content is king
Product data is the core of your shop. But you can manage every other kind of content just as easily with the Shoxl content management features. That includes general information about your company and the ordering process, as well as news items and knowledge base entries.
So with the Shoxl platform you build more than a shop. You build complete websites that meet all your needs for communicating with your market.
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Get in touch with Shoxl if you would like to know more. We are happy to help.
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Menus and pages
A typical webshop has several menus. The header links to a few pages, a main menu sits below the banner and the footer usually contains various links as well. The Shoxl CMS supports an unlimited number of these menus and the pages behind them. Once you create a page, you specify which menu it should appear in and at what position, and you are done.
Templates
When you create a page, you choose the template it is based on. The template defines the page layout: which fixed elements are placed and which content blocks you fill yourself. Besides the standard layouts that come with every Shoxl installation, tailored layouts can be defined for your business. Experienced users can also build pages entirely themselves, either by writing them in HTML or by using the Shoxl editor for responsive pages.
Lists
In the "Lists" section of the CMS, you define lists of products and fill them. These lists appear in various places in the shop, such as a list of promotional products on the homepage or a list of best-selling products. You can use lists to fill fixed template elements and also to fill content blocks dynamically.
Authorizations
In the Shoxl CMS, the "AuthorizedContent" template lets you specify in detail who has access to which content blocks. Different groups of visitors therefore see different information. This lets you show certain offers only to certain customer groups, or show information about part of your assortment only to the customers who have access to it.
Besides authorization on content blocks, Shoxl also supports authorization at page level. This means you can, for example, show logged-in regular customers different menus from the ones guest customers see.
SEO
In search engine optimization, the rule is "content is king". You only rank high in organic search results with relevant, appealing content. Producing that content is up to you, but Shoxl gives you all the support you need to publish it. The knowledge base and the blog are the obvious sections for this. You can also give everything you produce all the meta information that makes it easier for Google to understand what you offer.
Multiple languages
All fixed template elements are available in several languages. Adding a new language is easy, because all language-dependent elements are stored in translation files. Each language version of a page is created as a separate page. You are free to let the menu structure differ between languages or to keep it the same.